The Marketing Sutra

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The Marketing Sutra
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Traffic Is Up, Leads Are Flat: The Gap Nobody Explains Properly | #karate

Traffic Is Up, Leads Are Flat: The Gap Nobody Explains Properly

Most marketing reports lean heavily on numbers that are easy to present favorably - visitor counts, impressions, keyword rankings for terms that sound relevant but don't actually drive inquiries.

Traffic Is Up, Leads Are Flat: The Gap Nobody Explains Properly

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